Check out the dizzying VFX designed by Toronto’s Crush studio for the ADCC Awards, which were held last week.
Titled Love/Hate and directed by Arev Manoukian (who also made the wonderful short film Nuit Blanche), the film tells the story through voice-over of a man and his relationship with the advertising industry: when things are going well, he loves it, when they go bad, he hates it.
Crush created the whirlwind of paper and ideas flying above the heads of a number of advertising executives, before the clip is frozen, and the camera navigates through the mess, frozen in mid air.
Check out the stills below (click to enlarge) and let us know what you think in the comments.
Posted on Monday, November 8th, 2010 at 4:32 pm under Commercial, Showcase. You can subscribe to comments. You can leave a comment, or trackback from your own site.
Tags: awards, Commercial, VFX
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