Project: BMCE Headquarters
Visual House’s short film showcasing BMCE Bank’s new headquarters in Morocco
International arch-viz studio Visual House recently released a short film for the Foster and Partners-designed BMCE Bank headquarters in Morocco. The studio was commissioned by Foster and Partners to put together a package of imagery to market the building, and also ended up doing a short animation.
Visual House was responsible for the entire production of the film, including everything from storyboarding to rendering and post-production. To bring it all together, the team chose the combined powers of 3ds Max, V-Ray, After Effects and a host of third-party plug-ins.
“Vegetation modelling software Onyx was used for the bamboo and moving palm trees – it was really useful for simulating moving foliage,” says senior artist Dan Cherry. “It allowed the production team to create highly realistic animated foliage that could be integrated into 3ds Max base scenes. Also one to note is the Max2AE plug-in, which allows you to export cameras, lights and helpers from Max to After Effects in 3D space, so you can correctly locate features such as lens flares in your scene.”
on Wednesday, August 8th, 2012 at 1:00 pm under Commercial, Shorts, Showcase, Visualisation.
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Tags: 3ds Max, After Effects, V-Ray