Leading architectural visualisation show falls victim to the credit crunch. 'Virtual conference' planned for later this year
VisMasters has cancelled the Design Modeling and Visualization Conference, due to have been held from 28–29 April in San Francisco.
In an email announcement to registered users, DMVC Program Coordinator Jeff Mottle cited reduced travel budgets throughout the architectural visualisation sector as a key factor in the cancellation.
The news comes as a sad blow for the visualisation industry, which loses its only specialist international event. DMVC would have been in its third year, having previously been held in San Diego and Boston.
The cancellation comes just days after an advert for the show went to press in 3D World issue 116, on sale 1 April. Jeff tells us that the event team even went so far as to call attendees of previous conferences individually in an attempt to secure further registrations.
VisMasters is currently considering hosting a virtual version of the conference later in the year, and is soliciting feedback via the show‘s official site. Full details below.
VISMASTERS EMAIL ANNOUNCEMENT
It is with great regret that we at VisMasters have made the difficult decision to cancel this year’s DMVC conference. Due to a large number of companies who have unfortunately had their travel budgets cut or eliminated in 2009, we are unfortunately not able to host this year’s conference in San Francisco. If you have already made payments for your sponsorship we will be refunding the full amount in the next week. We sincerely appreciate your support for this year’s conference, in spite of the troubled economy, and hope that we can count on your support again once company budgets situations are improved.
We are currently examining the possibility of maintaining all of our current speakers to host a virtual conference. In this scenario we would have all of the sessions recorded offline and made available as streaming video. Virtual attendees would pay one flat fee to access all of the videos from the event. If we move forward with this option, there may still be opportunity for sponsoring the virtual event. While still being examined, I would envision there being options to brand the video player and the ability to access registered attendees via email. Other opportunities are also being investigated. If this opportunity sounds like it might be of interest to you, please let me know at your earliest convenience so that we can keep you abreast of any new developments. Partial sponsor support for an online virtual conference, will determine the potential viability of this plan.
Again, we thank you for your continued support and hope to see you all again soon at the next DMVC conference. Should you have any questions, please let me know.









